Barclays bank is to trial in-branch beacon technology to improve accessibility for customers with disabilities.
Customers can choose to opt in to the service by pre-registering via an app which stores information such as accessibility needs and a photo for identification. When the app senses the beacon it sends a notification to staff with iPads who can identify and meet the customer on arrival, reducing the need for disabled customers to explain their accessibility requirements each time they visit a branch.
Beacon technology, such as Apple’s iBeacon, is increasingly being used by high street retailers to offer personalised, location-aware services to customers via mobile devices.
The 3 month trial of the service, being held in Sheffield, was launched on 3rd December to mark United Nations International Day of Persons with Disabilities.